Welcome to Pear Bureau Northwest’s Trade Website!

This website was created to serve as a resource for anyone who promotes pears to their customers. We hope you'll find lots of valuable, actionable information that will help you boost your pear sales!

Enter the Pear Up with USA Pears Display Contest!

Produce Managers: be sure to check our our display contests under the Marketing and Merchandising section. Here you'll find inspiration and information on how you can have a chance to win $1,000!

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So far pears-admin has created 38 blog entries.

PEAR INDUSTRY ELECTS NEW OFFICERS FOR 2019-20 SEASON

PORTLAND, Ore. - June 13, 2019 - On Thursday, May 30th, the pear industry elected new officers during their annual meeting in Portland, OR. With the full confidence of the marketing organization, the newly elected officers to the Pear Bureau Northwest (PBNW) will lead the board, and the newly elected officers to the Fresh Pear [...]

NORTHWEST FRESH PEAR CROP ESTIMATE FOR 2019 HARVEST ANNOUNCED

View and download the full estimate and pick dates PORTLAND, Ore. - June 7, 2019 - During the annual Pear Bureau Northwest (PBNW) meeting held in Portland, OR on May 30th, industry members compiled the first official estimate of the 2019-20 fresh pear crop for Washington and Oregon. Pear growers and producers from Washington's Wenatchee [...]

USA PEARS TO ATTEND SOUTH BY SOUTHWEST (SXSW) 2019

Organization will spotlight pear nutrition at SXSW Wellness Expo March 9-10 PORTLAND, Ore. - February 27, 2019 - This year, USA Pears is excited to be a part of the SXSW Conference and Festival in Austin, Texas. 2019 marks the first time the organization has had a presence at the event, which attracts half a [...]

PEAR BUREAU NORTHWEST CELEBRATES NATIONAL NUTRITION MONTHS

Health-focused promotions planned for winter and spring PORTLAND, Ore. - January 30, 2019 - During the month of February and throughout the springtime, Pear Bureau Northwest (PBNW) is focusing promotional efforts on the importance of maintaining a nutritious diet and healthy lifestyle. The efforts will take a multi-channel approach through retailer demos and displays, targeted digital [...]

HEART-HEALTHY CERTIFICATION EXPANDED FOR ALL USA PEARS VARIETIES

American Heart Association® confirms all 10 varieties of USA Pears Heart-Check Certified PORTLAND, Ore. - December 13, 2018 - Following a successful introduction of the Red Anjou, Bosc and Bartlett pears over the last few years, Pear Bureau Northwest is announcing the expansion of American Heart Association's Heart-Healthy branding to all of the 10 varieties [...]

WORLD PEAR DAY SET FOR DECEMBER 1

Access approved images, logos and retailer tools HERE PORTLAND, Ore. - November 12, 2018 - To kick off the 14th year of the U.S. Department of Agriculture (USDA) proclaiming December to be National Pear Month, Pear Bureau Northwest/USA Pears is once again implementing promotional efforts on a global scale. On December 1, World Pear Day festivities [...]

PEAR BUREAU NORTHWEST HIRES EVENT COORDINATOR

Angela Daniels joins Pear Bureau Northwest staff PORTLAND, Ore. (November 6, 2018) - Pear Bureau Northwest (PBNW) is pleased to announce Angela Daniels has joined the company as Event Coordinator. Daniels brings diverse experience in events, communications, and marketing to the PBNW team. Most recently, Angela spent four years working with Rit Dye to refresh [...]

PEAR BUREAU NORTHWEST NAMES JEWEL-OSCO 2018 PEAR RETAILER OF THE YEAR

Jewel-Osco recognized for pear category strategies resulting in sales increase PORTLAND, Ore. (October 20, 2018) - Pear Bureau Northwest is excited to present the award for 2018 Pear Retailer of the Year to Jewel-Osco. The award, which was presented on the show floor of the 2018 PMA Fresh Summit, is based upon strong efforts devoted [...]

PEAR BUREAU NORTHWEST AND THE NATIONAL MANGO BOARD COORDINATE CONDITIONING EFFORT

PORTLAND, Ore. (October 16, 2018) – Through research commissioned by Pear Bureau Northwest, it is known that the consumers buying 74 percent of USA Pears are 25 to 45 years old, with the majority under 34. According to a 2014 Usage and Attitude Study conducted by Fusion Marketing, the majority of consumers want to eat pears within 1 to [...]

USA Pears Announces “Hand-Picked” Videos

Unique story of the pear industry told through new video series.  PORTLAND, Ore. (October 2, 2018) - The 2018 harvest of Northwest grown pears, hand-picked and hand-packed with care by Pacific Northwest growers, is estimated to yield more than 20 million standard boxes (average 44 lbs per box) of pears from Washington's Wenatchee and Yakima [...]